At So Good Media we build smart, scalable solutions for your business.
From custom business applications to AI integration, from podcast production to marketing strategy, we’re your creative partner across the board. We work with businesses and nonprofits to design, manage,
and execute projects that drive results and tell powerful stories. 

ANNE

Anne Kirby is a seasoned marketing strategist, and community builder with over 20 years of experience spanning design, branding, business development, and creative media. She’s worked with a wide range of clients—from nonprofits to corporate teams—crafting impactful campaigns, custom business tools, and creative solutions that get results.

In 2010, Anne founded The Candy Factory (TCF), a thriving coworking community in the heart of Lancaster, PA that has grown to over 300 members across two locations. Her leadership in the coworking movement has earned her speaking engagements across PA, including testimony before the U.S. House Small Business Committee in Washington, D.C., where she spoke on the gig economy and the role of coworking in supporting modern entrepreneurship. She also co-founded Coworking PA, a statewide alliance supporting independent coworking spaces., where she shares insights on remote work, entrepreneurship, and cultivating inclusive communities. She also co-founded Coworking PA, a statewide initiative that connects and supports independent coworking spaces.

Anne’s creative roots run deep. She directed Buy Fresh Buy Local Lancaster, a documentary celebrating local food systems and farming sustainability, and in 2021, she led the expansion of TCF to include So Good Media Studio—a 3,500 square foot production space offering podcasting, video, design, and business services to entrepreneurs and organizations.

Her work has been recognized by the Technology Council of Central PA (Women in Technology Awards), the Central Penn Women of Influence, and SCORE (Small Business Awardee, 2018). She also leads Kick-Ass Female Entrepreneurs, an all-women’s meetup supporting professional growth through community.

Anne lives in downtown Lancaster with her family and continues to champion innovation, creativity, and connection in everything she builds.